How Much Is Too Much

“Too many people spend money they haven’t earned to buy things they don’t want to impress people they don’t like.”

– Will Rogers

Reflecting on my past two blogs Money Can Buy You Happiness and The Three Levels of Wealth, I seem to have inadvertently written about and/or stumbled upon the personal utility of money. I promise this will be my last missive on the theme … at least for now.

My favourite cocktail is a Negroni . I was introduced to it by a close friend at Noce  in December of 2007. (Yes, I actually remember the place and date!) For me no other drink comes close to replicating its sweet/bitter taste profile deriving from a simple one third combination of gin, vermouth, and Campari. Given my passion for the Negroni I have been known to go to ridiculous lengths to make sure it is accompanied by the perfect slightly toasted orange peel slice and the world’s greatest ice ball maker .

Here’s the thing:

I love that first Negroni!

The second, not-so-much.

The third? Not only does it not taste that great but, given the alcohol content, I am absolutely guaranteed to pay the price the following day.

I encourage you to read Carl Richards’ article which expands on exactly the same topic, specifically, How Much is Too Much?”


Keith Thomson

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